A 15,000 EUR (excluding VAT) equipment budget is enough to open a functional professional training space of under 100 m² — if you allocate it by percentage before you shop: roughly 40% to strength, 20% to cardio, 13% to flooring, 10% to lighting and ventilation and 17% to reception and finishes. Where sub-100 m² projects fail is not the total budget but the allocation: overspending on cardio, forgetting circulation space and treating the floor as an afterthought. This guide gives the full allocation, the equipment that fits it, and the three errors to design out from day one.
The 15,000 EUR allocation
| Budget line | Estimated cost (EUR, excl. VAT) | Share of budget |
|---|---|---|
| Strength equipment | 6,000 | 40% |
| Cardio equipment | 3,000 | 20% |
| Shock-absorbing flooring | 2,000 | 13% |
| Lighting and ventilation | 1,500 | 10% |
| Furniture and finishes | 2,500 | 17% |
| Total | 15,000 | 100% |
These are project estimates; exact figures depend on brands and quantities. The discipline is the point: each line is a ceiling, and any overspend must be taken from another line consciously.
Strength: multifunctional first (6,000 EUR)
- A multifunction station is the anchor purchase in under 100 m² — one footprint, ten or more exercises, no supervision needed. The Bodytone multi-station (5,950 EUR excluding VAT) essentially consumes this line on its own and covers pressing, pulling and legs for a small membership.
- Budget alternative: a plate-loaded Olympic bench press such as the Bodytone FBC08 (980 EUR excluding VAT), plus adjustable dumbbells (~500 EUR), an adjustable bench (~300 EUR) and a compact rack — more coaching-dependent, more training depth.
Cardio: two compact units (3,000 EUR)
At this budget, choose two light-commercial units — typically a treadmill (~1,200 EUR) and a bike (~800 EUR) — and accept that heavy daily use will justify upgrading to commercial class S machines within 18–24 months. If your concept is cardio-led, invert the allocation: put 6,000 EUR into one genuinely commercial treadmill and keep strength minimal. Cost benchmarks by room size are in our gym equipment cost by floor area guide.
Flooring: 2,000 EUR well spent
Fifty square metres of 20 mm rubber tiles at approximately 30–40 EUR excluding VAT per m² covers the strength zone, protects the slab and controls noise; the cardio zone can take 15 mm. Specify by zone rather than uniformly — the method is detailed in our shock-absorbing tile thickness guide.
Lighting, air and member experience (4,000 EUR)
- LED lighting (~500 EUR): aim for 300–500 lux over training zones; dark corners read as unsafe.
- Ventilation (~1,000 EUR): a 100 m² room with 10 users needs continuous air renewal; humidity is the silent killer of equipment electronics.
- Reception counter, seating, mirrors (~2,500 EUR): the first three metres of the room decide whether a visitor signs up — do not strip this line to buy one more machine.
Three errors to design out
- No circulation: keep at least 1.5 m between stations and 60 cm around cardio units; in practice, equipment footprints should cover no more than 55–60% of a sub-100 m² floor.
- No maintenance reserve: hold back 5% of the budget for year-one servicing and spares — a seized treadmill in month three costs members.
- Ignoring the member journey: entrance → changing → cardio → strength → stretch should flow without crossings; sketch it before ordering.
For a fuller machine-by-machine list at this size, see the 100 m² gym equipment list, and for lower entry points our small gym budget guide.
Frequently asked questions
Is 15,000 EUR really enough to open a small gym?
For a private, corporate or studio space — yes, comfortably. For a commercial gym open to the public, 15,000 EUR is an entry point that relies on light-commercial equipment; plan a phase-two upgrade of the cardio line, or start at 25,000–40,000 EUR for full commercial class S equipment throughout.
What should I buy first if I cannot afford everything?
Flooring, one multifunction strength station and one commercial treadmill — in that order. Everything else can be added monthly; a damaged slab or an injured member cannot.
How many members can a sub-100 m² gym serve?
With 5–7 m² per simultaneous user, expect 12–15 people at peak, which supports roughly 150–250 members depending on visit patterns — enough to make a studio model viable at standard European price points.
Should I buy second-hand to stretch the budget?
Selectively: steel strength equipment holds up well second-hand, while used cardio brings motor wear and no warranty. Refurbished commercial cardio from a professional supplier is the safer middle route.
Turn your budget into a floor plan
Light In Fitness builds costed equipment packages for spaces under 100 m², including flooring, delivery, installation and a 3D layout before you commit. Send us your surface area and budget and receive a professional quotation within 24 working hours.



